7 Common Mistakes to Avoid in Your Demand Generation Strategy

7 Common Mistakes to Avoid in Your Demand Generation Strategy

1. Neglecting to Define Your Target Audience

2. Failing to Align Sales  and  Marketing

3. Neglecting Lead Scoring and Nurturing

4. Overlooking the Importance of Content Marketing

5.  Failing to Leverage Data and Analytics

6.  Ignoring the Power of Personalization

7. Underestimating the Importance of Testing  and  Optimization